Leonardo Zürich

SEO & Organic Visibility

Built Leonardo Zürich’s organic visibility from zero to 15K visits in 8 months, with first-page Google rankings for competitive fashion keywords.

Year
2024/2025

Client
Leonardo Zürich

Challenge

Leonardo Zürich launched its online store in October 2024 with no existing digital footprint. The challenge was to build organic visibility from scratch in a highly competitive fashion market and start attracting qualified traffic without relying only on ads.

Approach

I developed and implemented a complete SEO strategy, including:

  • Keyword research targeting high-volume, relevant fashion queries

  • Optimized product descriptions and meta data for seasonal collections

  • On-page SEO improvements for a clean technical foundation

Results

  • Grew from 0 to 15,000 organic visits within the first 8 months

  • Achieved first-page rankings for several competitive, high-volume keywords

  • Built a steady flow of qualified traffic that complements paid campaigns

  • Established the website as a long-term growth channel for the brand

Impact

By investing early in SEO, Leonardo Zürich now has a solid organic foundation that continuously attracts customers. This strategy reduces reliance on ads alone, increases brand visibility in search, and positions the brand to scale sustainably in the competitive premium fashion space.